Having a great looking website and printed assets is only part of the process when it comes to running a successful business. If you don't have customers, or any potential customers looking at you, then none of it really matters.
You need traffic coming to your website, just like stores need traffic coming through their front door. We achieve this by creating content that is focused on the things people are looking for, and making sure that it is relevant to what visitors need.
There are no tricks or shady tactics that will work to get you the results you need long term, which is why we put such a strong emphasis on having quality content and information for customers, and search engines, to find.
Sales Won't Just Wander In
Marketing takes up a lot of time. There are rules to follow, there are tests to be done, and if you miss a step you can end up throwing a lot of money into a black hole. There are few things as depressing as spending a chunk of cash on advertising plans that don't pan out.
Web design should do more than look great. At a minimum it needs to:
- Have a conversion friendly design
- Drive sales and traffic
- Work on multiple device types
- Encourage opt-ins and communication
Digital Marketing can work for your business
One of the biggest issues nowadays is that too many businesses end up being stuffed into a generic marketing plan that doesn't suit their needs. Google adwords might not be a good fit for someone who has a large base of followers on Facebook. Maybe direct email communications give your business that "down to earth" vibe that a lot of customers are looking for.
Long passed are the days where pages of content were all it took to win over the favor of a could be customer. People are moving quicker now, spending less and less time reading things and only looking for the highlights. That's where a digital marketing plan comes in. Snippets of information, targeted at visitors and could be customers, saying things that they understand, and that they understand quickly.
It's not secret, when you succeed, we succeed. We have a genuine desire to help local and national businesses get to their best. We're more than a company, we're a personal resource here to help you.
Get Started With Your Content Plan
Having optimized and relevant content is going to be one of the key resources at your disposal when you want to engage new customers. We can help create that for you so your customers find what they need, fast.
Frequently Asked Questions
It really depends on what you want us to do. Services can range from simple content updates to creating blog articles and social media posts. You tell us what you want, we'll tell you how to plan for it.
Everything we do as a service is month-to-month. However, with things like content management and SEO, you need to plan for the long haul. A month or two isn't going to cut it if you are serious about making any difference.
Search engines reward websites that continue to put out fresh and engaging content for visitors. On top of that, the rules are continually changing and staying on top of those changes is one of the best things you can do.
We can create most anything that you need, within reason. Social media posts, blog articles (always with approval), and site page updates are just some of the things you can have us help you with.
We utilize premium security plugins and run routine performance and security scans of your site to try and prevent this kind of problem from happening. Of course, nothing is ever certain, so if something happens (we're proud to say nothing has yet either) we will immediately restore a fully functional backup and change all logins and passwords that we have to.
Absolutely not! The only prerequisite is that your website is built using WordPress, since our care plans are specifically tailored for that platform.
We will do an initial audit of your website to see what needs to be addressed first, and then we will continue on a monthly basis. For this service there is a $299 fee, but the first month of your plan is included.
Definitely. WooCommerce is a popular ecommerce tool used on the WordPress platform, and it often needs monthly maintenance to keep running properly. We do require the "Plus" tier or above for this though, as it takes more time and resources to ensure everything is running the way it should be.
Yes, in fact we'll do it for you. As long as we have your login credentials, we can handle the entire migration to our premium WordPress server. Your hosting costs are included in the care plan fees, so there's nothing extra to worry about.