Price & Investment

Pricing is complicated, and no fun.
Here's some info to help.

It's an ever popular question: How much is this going to cost and why?

While some people might have you believe you shouldn't be asking because it makes you look cheap, this is a fair question for a number of small businesses that need to keep a fairly close eye on their bottom line. Let's face it, not everyone has piles of money they can just throw at things!

Of course, just because this is a fair question it doesn't make answering it any less complicated. Running a business is a complicated endeavor, and your needs will probably be a bit different compared to the next person.

Money and Time

Website {re}Design and Development

While the cost for a website design or redesign project can range greatly depending on the needs and complexity required, most websites will fall into a common area between $5,000 for a simple starter site and up to $18,000+ for more robust solutions. This is why we have switched over to a website subscription model.

Of course, we realize that payment subscriptions aren't for everybody. We have found over the years though, a number of our clients appreciate being able to have their project realized without the need to have a large sum of money up front. Most website projects will fit into one of the categories displayed, but we are always happy to create a custom quote if you feel that your needs are not within the listed ranges.

We are more than happy to adjust the parameters of any given category if it doesn't include something you want but you aren't ready to move up to the next tier. We also offer a discount if you bundle any of our Web, Graphic, and SEO services.

Starter

$295 / month

  • Custom Design, No Templates
  • Managed VPS Hosting & SSL
  • Webmail - 3 accounts
  • Up to 10 pages1
  • Unlimited Content Updates2
  • High Quality Stock Photos & Graphics
  • Contact / Intake Forms
  • Image Galleries
  • Responsive & Mobile Friendly
  • Analytics
  • Complete Website Audit - Yearly
  • Care & Maintenance Plan Included
  • SEO Friendly pages3
  • Blog Setup
  • Content Integration
  • Content Optimization
  • Testimonials / Reviews Integrated
  • Post Blogs to Social Accounts
  • Facebook Business Page Setup
  • Google My Business Page Setup
  • Website Structure Upkeep4
  • Pop Up Lead Capture
  • Newsletter Setup / Integration
  • Merchant Account Integration
  • Payment Form / Page
  • WooCommerce Checkout

Plus

$450 / month

  • Custom Design, No Templates
  • Managed VPS Hosting & SSL
  • Webmail - 5 accounts
  • Up to 15 pages1
  • Unlimited Content Updates2
  • High Quality Stock Photos & Graphics
  • Contact / Intake Forms
  • Image Galleries
  • Responsive & Mobile Friendly
  • Analytics
  • Complete Website Audit - Bi-Yearly
  • Care & Maintenance Plan Included
  • SEO Focused pages3
  • Blog Setup
  • Content Integration
  • Content Optimization
  • Testimonials / Reviews Integrated
  • Post Blogs to Social Accounts
  • Facebook Business Page Setup
  • Google My Business Page Setup
  • Website Structure Upkeep4
  • Pop Up Lead Capture
  • Newsletter Setup / Integration
  • Merchant Account Integration
  • Payment Form / Page
  • WooCommerce Checkout

Premium

$625 / month

  • Custom Design, No Templates
  • Managed VPS Hosting & SSL
  • Webmail - 7 accounts
  • Up to 20 pages1
  • Unlimited Content Updates2
  • High Quality Stock Photos & Graphics
  • Contact / Intake Forms
  • Image Galleries
  • Responsive & Mobile Friendly
  • Analytics
  • Complete Website Audit - Quarterly
  • Care & Maintenance Plan Included
  • SEO Focused pages3
  • Blog Setup
  • Content Integration
  • Content Optimization
  • Testimonials / Reviews Integrated
  • Post Blogs to Social Accounts
  • Facebook Business Page Setup
  • Google My Business Page Setup
  • Website Structure Upkeep4
  • Pop Up Lead Capture
  • Newsletter Setup / Integration
  • Merchant Account Integration
  • Simple Payment Form / Page
  • WooCommerce Checkout

eCommerce

$700+ / month

  • Custom Design, No Templates
  • Managed VPS Hosting & SSL
  • Webmail - 10 accounts
  • Up to 20 pages & 50 Products1
  • Unlimited Content Updates2
  • High Quality Stock Photos & Graphics
  • Contact / Intake Forms
  • Image Galleries
  • Responsive & Mobile Friendly
  • Analytics
  • Complete Website Audit - Quarterly
  • Care & Maintenance Plan Included
  • SEO Focused pages3
  • Blog Setup
  • Content Integration
  • Content Optimization
  • Testimonials / Reviews Integrated
  • Post Blogs to Social Accounts
  • Facebook Business Page Setup
  • Google My Business Page Setup
  • Website Structure Upkeep4
  • Pop Up Lead Capture
  • Newsletter Setup / Integration
  • Merchant Account Integration
  • Simple Payment Form / Page
  • WooCommerce Checkout
*Click here for more information

Additional Options

If you want to take your website even further, we have options. Any of our optional add-ons can be used with or without a website subscription. Items with a checkmark are included in our Plus or Premium Plans.

SEO Website Audit

Find out if your website is working as well as it should be. This will look at your website structure, find problem areas, and provide a plan for improvement.

$500+ one-time fee

Technical Website Audit

Website feel sluggish? This audit can help discover if you need all the plugins you have, and if everything is setup properly, and how we can improve your end-user experience.

$650+ one-time fee

Monthly Blogging

Blogs and regular articles are essential to keeping new and fresh content on your website. Get researched and SEO optimized articles done for you.

$600+ monthly

Social Media

Build your customer base through Social Media. We can create the account pages you need, and share a variety of items, including blog posts, and targeted snippets.

$450+ monthly

MailChimp Template

Keeping consistent design in all your programs is essential. We can design and layout your MailChimp template for your email marketing needs.

$200 one-time fee

Splash Page

Perfect for including social media account links, or a newsletter sign-up form for future outreach while you work on your website or marketing strategy.

$600 one-time fee

Payment Form

If you want an easy way to collect payments from clients or sell one-off items without needing a full eCommerce solution, this makes it easy.

$500 one-time fee

NAP Citations

Also known as Name, Address, Phone citations, please are submitted to online directories to help with backlinks and improved SEO performance.

$150 10 pack, one-time fee

Page Optimization/Copywriting

Knowing how to write for the internet or find proper images to convey your message isn't always easy. We can update and edit your site pages to make the search engines happy.

$200 per page, one-time fee

Onsite SEO Optimization

Compete for keywords and placement in search results with your competitors. We monitor your site monthly and make changes as needed to help keep you seen.

$750+ monthly

Something else?

Need something we didn't cover? Just send us a message, text, or email and we'll let you know if it's something we can do.

Branding & Design 

Branding is a fairly open term if you are talking to someone who doesn't know exactly what it entails. Often times, clients think they just "need a logo" and the conversation doesn't go much further than that. They pay a couple hundred dollars and get a new logo that they can slap onto things. And while this isn't necessarily a bad thing, it does a disservice to the client by stopping the process short.

Proper branding and asset creation is a process in which the entire identity of the business is planned and created, or updated if that is the case. This can also be referred to as a corporate identity package, but it's the same thing.

In the event that you just want small updates to your existing logo or branding assets, a Refresh might be all you need. This also includes recreating your existing logo if the original no longer exists.

Just the Logo

$950 +

  • Discovery Session
  • Primary Logo
  • Secondary Logo Variant
  • Color Palette

Standard

$2,200 +

  • Discovery Session
  • Primary Logo
  • Secondary Logo Variant
  • Color Palette
  • Quick Reference Branding Guide
  • Choice of 1 Additional Asset

Full

$5,500 +

  • Discovery Session
  • Primary Logo
  • Secondary Logo Variant
  • Color Palette
  • Typography
  • Full Brand Style Guide
  • Choice of 3 Additional Assets

Payment plans are accepted for all graphic design projects, and length will vary on individual needs.

Additional Graphic Design Assets

Sometimes you don't need a full logo or branding workup, and that's okay! We provide a number of other "one-off" services to help you fill in the holes wherever they might be.

Logo Remake

If you already have a logo but you lost the original file, or maybe you just need a slight update, we can recreate your logo from scratch and give you the assets needed.

$500+ based on complexity

Business Cards

Business cards can range from a single-sided card with just your logo to double-sided with full color and Spot UV for extra "pop". Any information can be included as needed.

$180+ based on complexity

Postcards

Much like business cards, these can be single or double-sided, as well as set up for mailing or handing out. Full color available for both sides as needed.

$200+ based on complexity and size

Brochures

Whether you need a double-sided insert, bi-fold, or tri-fold, you have options. Full color on both sides/panels, with or without mailer panel option.

$500+ based on complexity and size

Letterhead

If you need professional letterhead for the office and materials, this is a great asset to keep your brand assets in line with everything else. Typical business information included.

$180+ based on complexity

Posters

Posters are great for events, job boards, and other places where simple advertising is beneficial. Single or double-sided with full color and any graphics or images as needed.

$240+ based on complexity

Large Scale Banners

Large scale graphic assets are perfect for big events where seeing the business name is vital. Single-sided with full color and any other elements as needed.

$600+ based on complexity

Email Graphics

When sending marketing emails it's important to have branding in place for easy visualization. Email headers and signature graphics are a couple of these thing.

$120+ based on complexity

Social Media Graphics

Your social media channels should reflect your business branding to keep everything uniform. This is perfect for social media headers and post graphics.

$150+ based on complexity

And more...

If you need something that you don't see here, just ask us and we'll let you know if we can help or not.

What Impacts Pricing?

While the basic needs of any graphic or web design project are similar, things can branch off pretty quickly in terms of what is required to make the desired project become a reality.  Smaller companies will tend to have simpler needs when compared to larger businesses, so time and resources have to be accounted for and allotted to the project in order to complete it. The resources needed for a 6 page brochure site will be very different from a 50+ product eCommerce business website.

We will discover most of the scope of your project within our first consultation. Once we have an idea of what you are trying to accomplish, what you have already (it's okay if that's not much or even nothing), we can give you an idea of what you are looking at big picture. Most projects will fit into one of the suggested plans we have listed, but if you or we feel that you would benefit from a more stylized plan that's also an option.

Frequently Asked Questions

Web Design Plans

All web plans have a 24-month initial commitment. After that we move to a month-to-month plan.

I know firsthand how difficult it can be to come up with a large amount of money when starting a business. Not everyone has $5,000, $10,000, or $20,000 right at their disposal. By breaking it down into a 24-month agreement it helps to take some load off while you get things together, and you don't have to delay getting started while you try and save a large lump for a down payment.

There are two major requirements to be aware of. The first one being that your website will have to be hosted with us for the life of the agreement. Hopefully you also see this as a benefit as all the technical mess is lifted off your shoulders and you can focus on your business.

The second requirement is that you must have a credit card on file with us for automatic processing at the beginning of each month. If we have to spend time chasing down checks then nothing else gets done.

Yes! Whether it's a redesign, or a brand new build, the web plans are flexible enough to help you out. The main benefit being that for as long as you keep your subscription active, your website will never need a major redesign again as we can continually change and improve things over time as needed.

When you use another service (Squarespace, Wix, etc.) you are on the hook for all the upkeep and changes. You'll have to learn how they work, how to troubleshoot problems, and do manual upkeep. This can take up a lot of time that would probably be better suited to running your business.

Graphic Design Assets

You own the final product, but the source files will remain ours unless noted otherwise. If you want a copy of an editable version you are welcome once your project is paid in full. Just keep in mind that if you make any changes and then need it fixed it will fall under billable time.

We reserve the right to use any created assets as we wish for marketing purposes (we will never reuse or resell). 

Yes, depending on the project we can break your payments into anywhere between 2 and 6 installments. You will get the source files once payment is completed, if desired.

Your logo will be delivered in a variety of formats suited for printing and online usage. If you need a particular size or format just let us know and we will create it for you.

Depending on what you need, your project can take anywhere from a week to a couple of months. When we get started and know exactly what you are looking for you will get a more accurate estimate tailored for your project.

We will set up a shared folder for you to access and download. It will remain available for 2 weeks after completion of the project, after that you will need to contact us.